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In its fourth year, South Walton Fashion Week is a large-scale, multi-day event on Northwest Florida’s Gulf Coast that celebrates high fashion by featuring national, regional and local designers, retail boutiques, emerging designers, and models. Runway shows, trunk shows, parties and presentations will take place in beach neighborhoods throughout South Walton. This year's headlining designer will be Christian Siriano, dubbed the "new king of old-school glamour" by Elle.
Prime-time runway show venues will be 30Avenue’s “30A Venue” on Thursday and Friday and The Loft at Grand Boulevard on Saturday. The SWFW Launch Party will be held Wednesday, October 5 at The Idea Boutique/VIE headquarters in Grayton Beach, and day-time venues include Caliza Pool and Alys Shoppe in Alys Beach, Silver Sands Premium Outlets, The Shops at The Hub, and more. A full list of runway shows and the schedule of events will be released soon.